Manager, Storytelling & Content Marketing

Company: Food Bank For New York City
Location: Bronx
Posted on: March 6, 2026

Job Description:

Job Details Description The Mission Food Bank For New York City is seeking a Manager, Storytelling & Content Marketing to bring our mission, impact, and community stories to life across events, campaigns, and organizational initiatives. You’ll develop narrative-driven materials—such as decks, messaging summaries, event blurbs, and activation content—that elevate powerful, real-world voices and strengthen how we communicate with donors, volunteers, partners, and the public. This position does not create or own campaigns; it provides end-to-end ownership of the storytelling content development process —including field story sourcing, drafting tactical messaging, producing multi-format stories, building campaign decks and event briefs, and coordinating storytelling needs across teams to ensure a strong, consistent flow of compelling content. This is an execution-focused role ideal for a creative storyteller who loves turning strategic themes into clear, engaging, mission-driven content. If you can translate big ideas into crisp copy, connect threads across teams, and make our work shine through authentic, human stories—this role is for you! The Role Story Sourcing & Narrative Development – 60% Work with the VP, MarComm & Senior Manager of Digital Marketing to build and maintain a continuous storytelling pipeline that highlights clients, partners, volunteers, programs, and community impact. Source stories from the field via interviews, site visits, conversations, and cross-team relationships (~30% field time). Translate messaging direction into clear, emotionally resonant content for campaigns, events, and partner activations. Maintain a story library and master storyboard. Communicate story availability, updates, and sourcing needs to internal partners for alignment and visibility. Content Development & Asset Creation – 20% Build decks, briefs, multimedia story packages, and narrative toolkits supporting events, fundraising initiatives, and campaigns. Draft tactical messaging for events and partner activations. Develop multi-format stories including written recaps, video interviews, and campaign-ready content for web, email newsletters, and paid media. Collaborate with creative partners to create visual storytelling assets. Provide light paid media support (clipping/editing/adapting short-form video content) for acquisition and fundraising campaigns. Cross-Team Coordination & Activation Support –10% Partner with Engagement, Programs, Advocacy, Marketing and Communications to gather inputs, identify storytelling opportunities and align on activation needs. Coordinate story-driven content for events, community activations, and campaigns. Facilitate regular storytelling and event marketing check-ins. Provide event marketing support: messaging development, project team participation, event decks, and collaboration with vendors to ensure narrative alignment. Support on-site event storytelling (signage, messaging, framing). Operational Story Systems –10% Maintain organized systems for story collection, storage, tagging, permissions, and future use. Keep templates, brief formats, and narrative tools updated for annual and recurring campaigns. Support improvements to cross-team storytelling workflows, content processes, and documentation. Work with the Senior Manager of Digital Marketing to draft and maintain the marketing calendar for all activations, campaigns, themed months, and cross-team initiatives. Required 4–6 years in storytelling, content development, journalism, communications, or related fields. Strong interviewing and story-gathering skills with deep empathy and respect for community voices. Exceptional writing ability; able to craft concise, emotional, narrative-driven stories. Experience building decks and synthesizing complex ideas into accessible, compelling content. Strong project and workflow management skills; able to coordinate across many teams. Familiarity with nonprofit, mission-driven, or social impact environments. Ability to uphold and work within established brand voice and messaging frameworks. Curiosity, creativity, and deep knowledge of NYC culture and community dynamics. Ability to travel to FBNYC event and operational locations, as needed. Nice to Have Spanish or multilingual language skills Photography or basic video capture/editing skills Experience with Monday.com, WordPress, HubSpot, Teams, or similar workflow tools Familiarity with impact storytelling, field interviewing, or human-interest narrative writing The salary range for this role is $90,000 - $100,000 annually. Featured Benefits Competitive Health Benefit Package (Medical, Dental & Vision) 403(b) Retirement Plan with company match Generous paid time off (PTO, Holidays, Birthday Off, Volunteer Time, 4-Day Work Weeks during the Summer & more!) Paid Parental Leave Flexible Spending Accounts (FSA), Dependent Care Accounts (DCA) & Commuter Reimbursement Accounts (CRA) Learning & Development Opportunities (Robust LinkedIn Learning library, Lunch & Learn Sessions, internal employee development & more) EAP, wellness, and mental health resources Discounted staff perks (e.g., movie tickets, gym memberships, travel) People-First Culture At Food Bank for New York City, we pride ourselves on having a People-First Culture, our people are our greatest strength. In addition to our benefits, we offer employee engagement opportunities such as our culture committee, annual organization celebrations and more! Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

Keywords: Food Bank For New York City, Westport , Manager, Storytelling & Content Marketing, PR / Public Relations , Bronx, Connecticut