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Digital Marketing Specialist

Company: Linx
Location: Smithtown
Posted on: November 16, 2021

Job Description:

We are seeking a bright and energetic Digital Marketing Specialist who will primarily be responsible for building, executing, and monitoring online advertising campaigns across media for various web properties. This is a part-time position, preferably on premise. Responsibilities Research media opportunities and prepare plans against target industries and groups Implementation and management of online advertising campaigns Performing duties related to maintenance of campaigns including verifying links and tracking Integrate all advertising with analytics, including marketo platform. Work with in-house data scientist to improve campaign conversions. Programmatic buying experience a must Strong budgeting management skills required Work with team to Develop engaging content in various forms such as blog posts, emails and surveys Verify live campaign statuses, and ensure all targeting and reporting is correct. Identify when existing content needs to be optimized and efficiently do so. Work closely with all relevant parties to ensure smooth campaign launch. Proactive daily analysis and campaign optimization Requirements Bachelors degree in Marketing, English, Communications or other related fields 3 to 5 years of relevant experience Certified Google Adwords & Analytics, Facebook and Marketo training a plus Strong creative, storytelling and management abilities Exceptional communication and organizational skills, with laser sharp attention to detail Understanding of & experience in writing marketing content Naturally creative in conceptualizing the presentation of facts or ideas Apply Now

Keywords: Linx, Westport , Digital Marketing Specialist, Advertising , Smithtown, Connecticut

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